Because of that, it’s just like number portability. If you switch from one telecom to another and cannot keep your number, there’s a lot of misaligned incentive for the existing large player to squeeze you and not offer good service. But as soon as you have portability, you can take your community and your business with you when you switch to a different social network. Then, all the incentives are on the social network to enable this kind of bridging and low-PPM conversation, because if they don’t serve you well, you just take your community elsewhere.