Yes. So, by highlighting an urgent aspect—for example, for AI governance, which, as we just learned, is all-encompassing—if you ask people, “What do you feel about AI governance?” you’re not going to get very useful results because it’s just too vague. Instead, last January or a few months before that, we had this first ideathon where we asked people to portray their ideal outcome in 2040 in an AI coexistence future. Once people went through that exercise, we then turned around and asked, “What are your priorities when it comes to the immediate concerns you have that block your imagined future from happening?” People then became much more focused, and most people coalesced around online fraud, deepfakes, counterfeit fake persons, manipulation of the public, and epistemic security as the main urgency.