For example, on social media, we see algorithms trying to maximize the time we spend on touchscreens. When this MaxOS is applied to the realm of human relationships, it leads to catastrophic results. Around 10 years ago, many social media platforms switched from simple feeds—where we saw the content of the people we commonly follow and then we saw the same world—into what’s called a parasitic recommendation engine. It feeds on our divisions, our differences, and then maximizes engagement through enragement.