If we ask, ‘what do you think about sharing economy policy?’, very few people would be able to chime in, but because we just asked, ‘how do you feel?’ And we show people, once they share how they feel they can upvote, they can downvote on each other’s feelings, but there’s no reply button, so there’s no room for trolls to grow, and we show people in their avatar which cluster they belong to ‒ where the people are that share similar feelings. And that’s good for two reasons. First, people understand that actually we do manage to agree with each other on some of those common feelings.