But after the pivot to the ‘for you’ feed, they just figure out with the parasitic AI that keeps people addicted to the touch screens- and it turns out engagement is easier through enragement. It turns out that people, when they’re isolated in these small screens, prefer to see things that are much more sensational and polarising than what is healing or bridging. And so, it’s like rewarding your children every time they are mean to somebody else.